A-level Results Day communications plans
17 Aug 2022
On Thursday 18 August we’ll be welcoming thousands of new students to our University
The Student Marketing team have develped a range of activities for the day:
- A congratulations email communication will be sent to all successful undergraduate applicants just after 9am. This will include information regarding: their UCAS offer; accommodation; finance; what happens next; our YouTube Live celebrations; and a link to our UniBuddy students. We will also be linking to social media graphics they can share on the day to celebrate.
- From 9.30am, our student Imogen will host an Instagram celebration story. This will include a Q&A with new students and top tips from the recent graduates being interviewed as part of our YouTube Live. Key information will also be communicated on the channel.
- At 11am our YouTube Live ‘Live From Manchester’ will begin. This will be a celebration show for new students, families and staff to watch. The show will be hosted by a student and include: interviews with recent graduates; a live quiz; messages of congratulations from staff and alumni; a virtual campus tour; and more videos students have been creating throughout the year.
- Throughout the day Twitter will be the main channel for dealing with enquiries, but the social media team will also be working across Facebook, Instagram and TikTok.