Sky News’ Stand Up Be Counted campaign to launch at the University

09 Apr 2015

Sky News’ Stand Up Be Counted campaign - the digital initiative that aims to give 16-25 year olds a voice - will be embarking on a tour of key constituencies across the UK from Monday, 13 April, kicking off here at the University

A specially constructed studio visiting eleven locations from Glasgow to Brighton will encourage young people in their local areas to come and hear more about the campaign, register as a Stand Up and record videos on issues that matter to them using the digital site.

The studio will also feature a photo booth where young people can upload their pictures to social media with the hashtag #SUBCTour, as well as an autocue allowing visitors to try their hand at being a presenter.

The studio will create a location for Sky News journalists to interview young people to bring their views to a large audience via all its platforms, as well as acting as a hub for Sky News’ General Election campaign coverage.

The tour aims to create a fun and unique experience that will engage 16-25 year olds with politics in the run up to election.

John Ryley, Head of Sky News, said: “This tour is a really exciting opportunity for young people to engage with Stand Up Be Counted on a regional level. It will bring a unique experience right to the doorstep of people who might feel disengaged from the political parties and their campaign promises. We hope the tour will help more young people to have their voices heard ahead of the General Election, and we will put all our efforts behind amplifying their opinions. “

The studio will be situated next to University Place on Monday, 13 April.

Further information

For more information or to come and visit the studio, please contact:

• Isabel Moore, Sky News, at isabel.moore@bskyb.com